{"id":23,"date":"2014-08-21T14:17:27","date_gmt":"2014-08-21T14:17:27","guid":{"rendered":"http:\/\/lionelmaltese.fr\/?page_id=23"},"modified":"2016-12-19T17:41:12","modified_gmt":"2016-12-19T17:41:12","slug":"msc-marketing","status":"publish","type":"page","link":"https:\/\/lionelmaltese.fr\/?page_id=23","title":{"rendered":"RECHERCHE"},"content":{"rendered":"<p><strong>Th\u00e8mes de recherche<\/strong> :<\/p>\n<p><em><strong>Strat\u00e9gie<\/strong><\/em> : Resource-Based View, Assets management, Business Models,\u00a0\u00a0Reputation management, Capital social des dirigeants<\/p>\n<p><em><strong>Marketing<\/strong> <\/em>: Marketing \u00e9v\u00e9nementiel sportif, Activation du parrainage, Ticketing &amp; CRM, Hospitalit\u00e9 et management des stades et ar\u00e9nas, Exp\u00e9rience de consommation des fans, Relations publiques et marketing BtB, Cause-related marketing<\/p>\n<p><em><strong>Organisation<\/strong><\/em> : Management des comp\u00e9tences, RSE<\/p>\n<p><strong>Th\u00e8se de doctorat de Micka\u00ebl Terrien : <\/strong><strong>\u00abOrchestration des ressources et efficience des entreprises de spectacle sportif\u00bb, <\/strong><strong>Normandie Universit\u00e9, Caen, 2 d\u00e9cembre 2016 : <a href=\"https:\/\/lionelmaltese.fr\/wp-content\/uploads\/2016\/12\/ThseMickaelTerrienOrchestrationRessources.pdf\">TheseMickaelTerrien<\/a><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Th\u00e8mes de recherche : Strat\u00e9gie : Resource-Based View, Assets management, Business Models,\u00a0\u00a0Reputation management, Capital social des dirigeants Marketing : Marketing \u00e9v\u00e9nementiel sportif, Activation du parrainage, Ticketing &amp; CRM, Hospitalit\u00e9 et management des stades et ar\u00e9nas, Exp\u00e9rience de consommation des fans,&#8230; <a class=\"more-link\" href=\"https:\/\/lionelmaltese.fr\/?page_id=23\">Continue Reading &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-23","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages\/23","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=23"}],"version-history":[{"count":10,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages\/23\/revisions"}],"predecessor-version":[{"id":1026,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages\/23\/revisions\/1026"}],"wp:attachment":[{"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=23"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}