{"id":67,"date":"2014-08-21T21:16:00","date_gmt":"2014-08-21T21:16:00","guid":{"rendered":"http:\/\/lionelmaltese.fr\/?page_id=67"},"modified":"2024-01-07T15:58:03","modified_gmt":"2024-01-07T15:58:03","slug":"publications","status":"publish","type":"page","link":"https:\/\/lionelmaltese.fr\/?page_id=67","title":{"rendered":"Publications Scientifiques"},"content":{"rendered":"<p><strong>Ouvrages :<\/strong><strong><em>\u00a0<\/em><\/strong><\/p>\n<ul>\n<li><em>Bayle Emmanuel, Chappelet Jean-Loup, Fran\u00e7ois Aur\u00e9lien et Maltese Lionel, <a href=\"http:\/\/www.amazon.fr\/Sport-RSE-Vers-management-responsable\/dp\/2804166562\" target=\"_blank\" rel=\"noopener noreferrer\">Sport &amp; RSE : vers un management responsable<\/a>, Editions De Boeck, 212 pages, D\u00e9cembre 2011.<\/em><\/li>\n<li><em>Maltese, Lionel et Danglade, Jean-Philippe, <a href=\"http:\/\/www.amazon.fr\/Marketing-du-sport-%C3%A9v%C3%A9nementiel-sportif\/dp\/2100713124\" target=\"_blank\" rel=\"noopener noreferrer\">Marketing du sport et \u00e9v\u00e9nementiel sportif<\/a>, Dunod, 226 pages, Juin 2014. Prix 2015 <a href=\"http:\/\/www.academie-des-sciences-commerciales.org\/?page_id=110\" target=\"_blank\" rel=\"noopener noreferrer\">Acad\u00e9mie des Sciences Commerciales<\/a><\/em><\/li>\n<\/ul>\n<p><strong>\u00a0<\/strong><strong>Chapitres d&rsquo;ouvrage :<\/strong><\/p>\n<ul>\n<li><em>Maltese, Lionel (2004), <a href=\"http:\/\/www.amazon.fr\/Strat%C3%A9gie-Entreprises-Sport-Michel-Desbordes\/dp\/2717849300\" target=\"_blank\" rel=\"noopener noreferrer\">L\u2019ad\u00e9quation strat\u00e9gique entre l\u2019\u00e9v\u00e9nement sportif et un partenaire principal<\/a>, in \u00ab Strat\u00e9gie des entreprises dans le sport \u00bb (Economica , 2\u00e8me \u00e9dition ) coordonn\u00e9 par Michel Desbordes, Septembre, pp. 203-219.<\/em><\/li>\n<li><em>\u00a0<\/em><em>Maltese, Lionel (2006), <a href=\"http:\/\/www.eyrolles.com\/Entreprise\/Livre\/de-nouvelles-figures-du-projet-en-management-9782847690675\" target=\"_blank\" rel=\"noopener noreferrer\">Approche par les ressources d\u2019un \u00e9v\u00e9nement exceptionnel fran\u00e7ais : le cas de Roland Garros<\/a>, in \u00ab Nouvelles Figures du Projet en Management \u00bb, Editions Management et Soci\u00e9t\u00e9 \u2013 Collection Gestion en Libert\u00e9 (dir. : G\u00e9rard Charreaux, Patrick Joffre, G\u00e9rard Koenig).<\/em><\/li>\n<li><em>\u00a0<\/em><em>Bayle, E., &amp; Maltese, L. (2009) <a href=\"http:\/\/www.decitre.fr\/livres\/le-tennis-dans-la-societe-de-demain-9782910448172.html\" target=\"_blank\" rel=\"noopener noreferrer\">La fili\u00e8re socio-\u00e9conomique du tennis en France<\/a>. In L. Crognier &amp; E. Bayle (Eds.) Le Tennis dans la soci\u00e9t\u00e9 de Demain, (pp. 31-46). Montpellier: Editions AFRAPS.<\/em><\/li>\n<li><em>\u00a0<\/em><em>Durand, C., Maltese, L. &amp; Helleu, B. <a href=\"http:\/\/www.decitre.fr\/livres\/le-tennis-dans-la-societe-de-demain-9782910448172.html\" target=\"_blank\" rel=\"noopener noreferrer\">Localisation des tournois de tennis professionnels et r\u00e9forme ATP 2009 : le crit\u00e8re d\u00e9mographique une nouvelle fois v\u00e9rifi\u00e9e?<\/a> In L. Crognier &amp; E. Bayle (Eds.) Le Tennis dans la soci\u00e9t\u00e9 de Demain, (pp. 151-171). <\/em><em>Montpellier: Editions AFRAPS. <\/em><\/li>\n<li><em>\u00a0<\/em><em>Lionel Maltese and Lucien Veran. <a href=\"http:\/\/link.springer.com\/chapter\/10.1007\/978-3-642-13205-6_4\" target=\"_blank\" rel=\"noopener noreferrer\">Managing and Modeling the Combination of Resources in Professional Sporting Events<\/a>. In S. Butenko, J. Gil-Lafuente, and P.M. Pardalos (Eds.), Optimal Strategies in Sports Economics and Management, pages 61-86. Springer, 2010.<\/em><\/li>\n<li><span style=\"color: black; font-family: 'Calibri',sans-serif;\">Pons, F. et Maltese, L. (2015). \u00ab\u00a0Brand Activation in Sports Organizations \u00ab\u00a0. In Simon Chadwick, Michel Desbordes et Nicolas Chavanat (Ed.), Handbook of Sports Marketing. Routledge.<\/span><\/li>\n<li><span style=\"color: black; font-family: 'Calibri',sans-serif;\">Pons, F. Giroux, M. et Maltese, L. (2015). \u00ab\u00a0Sports Marketing \u00ab\u00a0. In Trevor Slack (Ed.), Understanding Sport Organizations. Washington: Human Kinetics.<\/span><span style=\"color: black; font-family: 'Calibri',sans-serif;\">\u00a0<\/span><\/li>\n<li>Maltese, L. (2018). Marketing \u00e9v\u00e9nementiel sportif : des ressources aux actifs territoriaux \u2013 Le cas des tournois de tennis ATP Proven\u00e7aux. In Arnaud, C., Keramidas, O., Pasquier, M., &amp; Vuignier, R. <a href=\"https:\/\/livre.fnac.com\/a11298895\/Charlene-Arnaud-Evenements-et-territoires\">Ev\u00e8nements et territoires. Aspects manag\u00e9riaux et \u00e9tude de cas<\/a>. Brylant<\/li>\n<\/ul>\n<p><strong>Revues acad\u00e9miques : <\/strong><\/p>\n<ul>\n<li>Maltese, Lionel et Chauvet, Vincent (2004), \u00ab\u00a0<a href=\"http:\/\/www.associationmodeemploi.fr\/PAR_TPL_IDENTIFIANT\/4581\/TPL_CODE\/TPL_REV_ARTSEC_FICHE\/PAG_TITLE\/Comprendre+le+succ%E8s+des+tournois+ATP+de+Marseille+et+Lyon+%3A+une+approche+par+les+ressources\/2465-les-articles-de-presse.htm\" target=\"_blank\" rel=\"noopener noreferrer\">Comprendre le succ\u00e8s des tournois ATP de Marseille et Lyon\u00a0: une approche par les ressources\u00a0<\/a>\u00bb, <em>Revue Europ\u00e9enne du Management du Sport<\/em>, n\u00b012, D\u00e9cembre, pp. 31-71. [<em>HCERES<\/em> STAPS]<\/li>\n<li>\u00a0Caru Antonella, Cova Bernard et Maltese Lionel, (2008) <a href=\"http:\/\/www.francoangeli.it\/Riviste\/Scheda_rivista.aspx?IDarticolo=34869\" target=\"_blank\" rel=\"noopener noreferrer\">Un approciio duale al marketing esperienziale\u00a0: divertimento e approfondimento nell\u2019immersione<\/a>, <em>Mercati &amp; Competitivit\u00e0<\/em>, 4, pp.17-40.<\/li>\n<li>\u00a0Maltese, Lionel (2009), <a href=\"http:\/\/www.econbiz.de\/Record\/managing-assets-in-the-field-of-sports-special-events-a-proposal-for-a-new-methodological-and-analytical-approach-maltese-lionel\/10003824309\" target=\"_blank\" rel=\"noopener noreferrer\">\u201cManaging assets in the field of sports special events: Proposal for a new methodological and analytical approach\u201d,<\/a> <strong><em>I<\/em><\/strong><em>nternational Journal of Sport Management and Marketing\u00a0 (IJSMM)<\/em><strong>, <\/strong>Special Issue on: \u201cStrategic Issues in the Management of Sport Firms and Organisations: Opportunities and Challenges\u201d, 5 :3, pp. 310-329.<\/li>\n<li>\u00a0Baye, E.,\u00a0 &amp; Maltese, L. (2009). <a href=\"http:\/\/fr.coaching.itftennis.com\/coaching-sport-science-review\/archive-des-%c3%a9ditions.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">La filiere socio-economique du tennis en France<\/a>. <em>ITF Coaching and Sport Science Review, 16-49.<\/em> 24-25.<\/li>\n<li>Maltese, L., &amp; Pr\u00e9vot, F. (2010). <a href=\"http:\/\/www.territorial.fr\/PAR_TPL_IDENTIFIANT\/15400\/TPL_CODE\/TPL_REVUE_ART_FICHE\/PAG_TITLE\/Management+de+la+r%E9putation+et+strat%E9gies+d'internationalisation+des+clubs+sportifs+professionnels+%3A+le+cas+de+l'Olympique+Lyonnais+en+Chine\/334-rems.htm\" target=\"_blank\" rel=\"noopener noreferrer\">Management de la r\u00e9putation et strat\u00e9gies d\u2019internationalisation des clubs sportifs professionnels : le cas de l\u2019Olympique Lyonnais en Chine<\/a>. Revue Europ\u00e9enne de Management du Sport, 26, 62-82.\u00a0[<em>HCERES<\/em> STAPS]<\/li>\n<li>Brulhart, F., Guieu, G., Maltese, L., &amp; Pr\u00e9vot, F. (2010). <a href=\"http:\/\/rfg.revuesonline.com\/article.jsp?articleId=15030\" target=\"_blank\" rel=\"noopener noreferrer\">Th\u00e9orie des ressources. D\u00e9bats th\u00e9oriques et applicabilit\u00e9s<\/a>. Revue Fran\u00e7aise de Gestion, 204, 83-86. [CoNRS 3 &#8211; FNEGE 2 &#8211; HCERES A]<\/li>\n<li>Pr\u00e9vot, F., Brulhart, F., Guieu, G., &amp; Maltese, L. (2010). <a href=\"http:\/\/www.cairn.info\/resume.php?ID_ARTICLE=RFG_204_0087\" target=\"_blank\" rel=\"noopener noreferrer\">Perspectives fond\u00e9es sur les ressources. Proposition de synth\u00e8se<\/a>. Revue Fran\u00e7aise de Gestion, 204, 87-103. [CoNRS 3 &#8211; FNEGE 2 &#8211; HCERES A]<\/li>\n<li>Cova, Bernard, Cayla Julien and Maltese Lionel (2013), <a href=\"http:\/\/www.econbiz.de\/Record\/party-time-recreation-rituals-in-the-world-of-b2b-cayla-julien\/10010209625\" target=\"_blank\" rel=\"noopener noreferrer\">Party Time: Recreation Rituals in the World of BtoB<\/a>, Journal of Marketing Management, 29 : 11\/12, pp. 1394-1421. [CoNRS 3 &#8211; FNEGE 3 &#8211; HCERES B]<\/li>\n<li>Maltese Lionel and Lucien Veran (2013), <a href=\"http:\/\/www.deepdyve.com\/lp\/inderscience-publishers\/managing-and-modelling-the-combination-of-resources-and-global-brands-8ktp2tP1TL\" target=\"_blank\" rel=\"noopener noreferrer\">Managing and modelling the combination of resources in international sporting events<\/a>, <em>International<\/em> Journal of Business and Globalisation, 11 :1, pp. 19-44.<\/li>\n<li>Maltese, Lionel, <a href=\"http:\/\/www.droitdusport.com\/public\/doctrines\/fair-play-financier-uefa-et-rationalite-economique-du-sport-business-23.html\" target=\"_blank\" rel=\"noopener noreferrer\">\u00ab Fair Play Financier UEFA et rationalit\u00e9 \u00e9conomique du sport business ?, <\/a>Cahiers de Droit du Sport, 35, 9-10.<\/li>\n<li>Terrien, Micka\u00ebl, Durand, Christophe, Maltese, Lionel et Verran, Lucien (2014), <a href=\"http:\/\/www.juriseditions-revues.fr\/Jurisport-cover-38974.htm\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Taxe \u00e0 75 % : un Salary Cap en Ligue1<\/em><\/a>, Jurisport, n\u00b0146, Octobre, p. 42-45. [HCERES DROIT]<\/li>\n<li>Maltese, L., Pons, F., Danglade, JP., Keramidas, O. (2016), <a href=\"https:\/\/www.cairn.info\/revue-recherches-en-sciences-de-gestion-2016-4-page-75.htm\">L\u2019\u00e9cosyst\u00e8me des spectacles sportifs : de la recherche aux pratiques manag\u00e9riales \u2026 et inversement<\/a>, Recherches en Sciences de Gestion-Management Sciences-Ciencias de Gesti\u00f3n, n\u00b0115, p. 75 \u00e0 96 [CoNRS 4 &#8211; FNEGE 3 &#8211; HCERES B]<\/li>\n<li>Marilyn Giroux, Frank Pons, Lionel Maltese, (2017) \u00ab\u00a0<a href=\"http:\/\/www.emeraldinsight.com\/doi\/abs\/10.1108\/IJSMS-05-2017-092\">The role of perceived brand personality in promotion effectiveness and brand equity development of professional sports teams<\/a>\u00ab\u00a0, International Journal of Sports Marketing and Sponsorship, Vol. 18 Issue: 2, pp.180-195<\/li>\n<li>Terrien, M., Scelles, N., Maltese, L., Durand, C. (2017) <a href=\"http:\/\/www.emeraldinsight.com\/doi\/abs\/10.1108\/SBM-10-2016-0064?journalCode=sbm\">The win\/profit maximization debate : strategic adaptation as the answer <\/a>?, Sport, Business and Management : an International Journal<\/li>\n<li>Maltese, L., Pons, F., Pr\u00e9vot, F. (2017) <a href=\"http:\/\/www.tandfonline.com\/doi\/abs\/10.1080\/00208825.2017.1241090\">Managing e-reputation and key stakeholders in the context of sport expressive organizations<\/a>, International Studies of Management and Organization, 47, 1, p. 88-105\u00a0[CoNRS 4 &#8211; FNEGE 3 &#8211; HCERES B]<\/li>\n<\/ul>\n<p><strong>Communications conf\u00e9rences acad\u00e9miques :<\/strong><\/p>\n<ul>\n<li>Maltese, Lionel et Chauvet, Vincent (2004), \u00ab Les ressources relationnelles, une approche Resource-Based d\u2019un \u00e9v\u00e9nement sportif international : le cas de l\u2019OPEN13 \u00bb, XIII\u00e8me Conf\u00e9rence Annuelle de l\u2019Association Internationale de Management Strat\u00e9gique, AIMS, Normandie Vall\u00e9e de Seine Le Havre, 1-4 juin 2004.<\/li>\n<li>\u00a0Maltese, Lionel et Chauvet, Vincent (2004), \u00ab Les r\u00e9seaux relationnels au sein d&rsquo;un \u00e9v\u00e9nement sportif, une approche Resource-Based des tournois ATP de Marseille et Lyon \u00bb, 1\u00e8re journ\u00e9e AFM (Association Fran\u00e7aise du Marketing), th\u00e9matique du Nord-est de la France sur la Communication Marketing, conf\u00e9rence organis\u00e9e par le GREFIGE, Nancy, 26 mars 2004.<\/li>\n<li>\u00a0Maltese, Lionel et Chauvet, Vincent (2005), \u00ab The Social Capital of CEOs as Leverage for Knowledge Transfer : Two Empirical Researches in the Sport Events &amp; High Tech SME Industries \u00bb, in Academy of Management Conference Symposium 2005, New Approaches to Tackle Knowledge into Networks : Research Implications and New Research Avenues, August 5-10, Honolulu, Hawaii.<\/li>\n<li>Chauvet Vincent et Maltese Lionel, \u00ab Recherches crois\u00e9es dans les secteurs des PME technologiques et de l&rsquo;\u00e9v\u00e9nementiel sportif : le r\u00e9seau social des dirigeants entre apprentissage et bricolage \u00bb, Journ\u00e9e transdisciplinaire de recherche AIMS-AGRH \u00ab\u00a0Management et r\u00e9seaux sociaux\u00a0\u00bb, EM Lyon, jeudi 10 novembre 2005.<\/li>\n<li>Maltese, Lionel, \u00ab De l\u2019orchestration \u00e0 la gestion des engrenages entre actifs : le cas des tournois de tennis ATP fran\u00e7ais \u00bb, XV\u00e8me Conf\u00e9rence Annuelle de l\u2019Association Internationale de Management Strat\u00e9gique, AIMS, Annecy, 14-16 juin 2006.<\/li>\n<li>\u00a0Maltese, Lionel, Sp\u00e9cificit\u00e9s des actifs et management des \u00e9v\u00e9nements sportifs : proposition d\u2019une nouvelle approche m\u00e9thodologique et analytique, XVI\u00e8me Conf\u00e9rence Annuelle de l\u2019Association Internationale de Management Strat\u00e9gique, AIMS, Montr\u00e9al, 6-9 juin 2007<\/li>\n<li>\u00a0Maltese, Lionel, \u00ab Un m\u00e9lange de s\u00e9rendipit\u00e9 et d\u2019apprentissage organisationnel pour le d\u00e9veloppement des \u00e9v\u00e9nements tennistiques fran\u00e7ais \u00bb, Colloque International \u2013 Le Tennis dans la Soci\u00e9t\u00e9 de Demain. Universit\u00e9 de Bourgogne Facult\u00e9 des Sciences du Sport UFR Staps &#8211; F\u00e9d\u00e9ration Fran\u00e7aise de Tennis, 3-4-5 Avril 2008.<\/li>\n<li>Bayle, Emmanuel et Maltese, Lionel, \u00ab La fili\u00e8re socio-\u00e9conomique du tennis en France \u00bb, Colloque International \u2013 Le Tennis dans la Soci\u00e9t\u00e9 de Demain. Universit\u00e9 de Bourgogne Facult\u00e9 des Sciences du Sport UFR Staps &#8211; F\u00e9d\u00e9ration Fran\u00e7aise de Tennis, 3-4-5 Avril 2008.<\/li>\n<li>Durand, Christophe, Maltese Lionel, et Helleu, Boris, \u00ab Localisation des tournois de tennis professionnels et r\u00e9forme ATP 2009 : le crit\u00e8re d\u00e9mographique une nouvelle fois v\u00e9rifi\u00e9e ? \u00bb, Colloque International \u2013 Le Tennis dans la Soci\u00e9t\u00e9 de Demain. Universit\u00e9 de Bourgogne Facult\u00e9 des Sciences du Sport UFR Staps &#8211; F\u00e9d\u00e9ration Fran\u00e7aise de Tennis, 3-4-5 Avril 2008.<\/li>\n<li>Le Blaye, J., Bayle, E., Maltese, L. et Raze, JF., \u00ab La consommation du Tennis en France, Pratique, Mat\u00e9riel et Spectacle \u00bb, Colloque International \u2013 Le Tennis dans la Soci\u00e9t\u00e9 de Demain. Universit\u00e9 de Bourgogne Facult\u00e9 des Sciences du Sport UFR Staps &#8211; F\u00e9d\u00e9ration Fran\u00e7aise de Tennis, 3-4-5 Avril 2008.<\/li>\n<li>Maltese, Lionel and Prevot, Fr\u00e9d\u00e9ric, \u201cImporting Sport Organisation Reputation in China : the Case of Olympique Lyonnais Football Club\u201d, Reputation Institute&rsquo;s 12th International Conference on Corporate Reputation, Brand, Identity and Competitiveness, Beijing, 26 May &#8211; 1 Jun 2008.<\/li>\n<li>Maltese, Lionel et Lucien Veran, \u00ab Management et mod\u00e9lisation des combinaisons de ressources au sein de l\u2019industrie \u00e9v\u00e9nementielle sportive \u00bb, 1\u00e8re journ\u00e9e de recherche de l\u2019Atelier \u00ab\u00a0Ressources, Comp\u00e9tences et Capacit\u00e9s Dynamiques\u00a0\u00bb de L&rsquo;Association Internationale de Management Strat\u00e9gique Management strat\u00e9gique des Ressources, Comp\u00e9tences et Capacit\u00e9s Dynamiques Approches th\u00e9oriques et apports de la pratique, Vendredi 27 novembre 2009, Universit\u00e9 de la M\u00e9diterran\u00e9e Aix-Marseille II.<\/li>\n<li>\u00a0Cova, Bernard. and Maltese, Lionel. (2010). Ritual Platforms for Instigating Personal Relationships in Project Marketing. 26th IMP Conference Business Networks &#8211; Globality, Regionality, Locality, Budapest, 2-4 September 2010.<\/li>\n<li>Maltese, Lionel et Ferrand, Alain, \u00ab Agencement des ressources strat\u00e9giques et business mod\u00e8les du sport spectacle : une application au cas des tournois de tennis professionnels fran\u00e7ais \u00bb, Etat de la recherche en Management du Sport, Universit\u00e9 de Strasbourg, 16-17 juin 2011.<\/li>\n<li>Maltese, Lionel, \u00ab Strat\u00e9gie \u00e9co-citoyenne et \u00ab cause marketing \u00bb int\u00e9gr\u00e9s \u00e0 la production, la promotion et la commercialisation d\u2019un \u00e9v\u00e9nement sportif : le cas de l\u2019Open de Nice C\u00f4te d\u2019Azur \u00bb, Etat de la recherche en Management du Sport, Universit\u00e9 de Strasbourg, 16-17 juin 2011.<\/li>\n<li>Fran\u00e7ois Aur\u00e9lien, Bayle Emmanuel et Maltese Lionel, Les pratiques de RSE des entreprises fran\u00e7aises de spectacles sportifs &#8211; Proposition d\u2019un cadre d\u2019analyse &#8211; 4\u00e8me colloque et s\u00e9minaire doctoral international sur le D\u00e9veloppement Organisationnel et la conduite du changement et 6 Juin 2012, \u00e0 Lyon (France) organis\u00e9 en partenariat entre l\u2019ISEOR et la division \u201cOrganization Development and Change\u201d de l\u2019Academy of Management.<\/li>\n<li>Maltese, Lionel, \u00ab Activation du parrainage sportif et configuration d\u2019\u00e9cosyst\u00e8mes relationnels : Les cas Sport Responsable (Generali) et We are Tennis (BNP Paribas) \u00bb, Conf\u00e9rence Management du Sport, ISC Paris, 13-14 June 2013<\/li>\n<li><strong>\u00a0<\/strong>Giroux Maryline, Pons Frank, Maltese Lionel, \u201cBrand personality as a basis of segmentation: impact on promotional strategies of professional clubs\u201d, American Marketing Association (AMA) Winter Educators Proceedings, New Orleans, September 9-11, 2013.<\/li>\n<li>Giroux, M., Pons, F., Maltese, L., et Mourali, M. (2014), \u201cToward a Typology of Disfunctional fans in professional Football\u201d, <em>the 2014 EASM conference<\/em>, Coventry,\u00a0 Septembre 9-12.<\/li>\n<li>Giroux, M., Pons, F., et Maltese, L. (2014), \u201cSustainability Marketing Strategies: The role of Self-Efficacy and Controllability\u201d, <em>the 2014 Conference of the Association for Consumer Research (ACR)<\/em>, Baltimore,\u00a0 Octobre 23-26.<\/li>\n<li>Pons, F., Giroux, M. \u00a0et Maltese, L. (2015), \u201cI can\u2019t stand my team\u2026.or can I: Ambivalence among fans\u201d, <em>Marketing Management Association 2015 Spring Conference<\/em>, Chicago, USA, Mars 22-24.<\/li>\n<li>Giroux, M., Pons, F. et Maltese, L. (2015), \u201cSustainability Marketing Strategies: What can Stimulate Pro-Environmental Behaviors for Individuals\u201d, <em>the Academy of Marketing Science<\/em>, Denver, USA, Mai 12-14.<\/li>\n<li>Pons, F., Maltese, L., et Prevot, F. (2015), \u201cToward a management model of e-reputation in sports organizations\u201d, <em>the 2015 EASM conference<\/em>, Dublin,\u00a0 Septembre 9-12.<\/li>\n<li>Fournier, Jean Michel; Pons, Frank; Maltese, Lionel (2018), \u00ab\u00a0Fantasy Sport: Divided loyalty or unconditional love for the game\u00a0\u00bb, 26th EASM European Sport Management Conference, Malm\u00f6 5-8.<\/li>\n<li>Giroux, M., Pons, F. et Maltese, L. (2019), Our Sponsor is everywhere, It&rsquo;s a good thing &#8230;or Is it?\u201d : Fans&rsquo; Ambivalence about sponsor Ubiquity? 27th EASM European Sport Management Conference Seville, Spain, 3-6 September.<\/li>\n<li>Maltese, L. (2021), \u201cCovid-19 : Survie des marques sportives des tournois professionnels et r\u00e9silience \u00e9conomique\u201d, 2i\u00e8me Colloque : Le Tennis dans la Soci\u00e9t\u00e9 de Demain. Universit\u00e9 de Bourgogne Facult\u00e9 des Sciences du Sport UFR Staps, 7-10 juin.<\/li>\n<li>Maltese, L. (2021), \u201cOrchestration des ressources et \u00e9conomie circulaire du tennis fran\u00e7ais\u201d, 2i\u00e8me Colloque : Le Tennis dans la Soci\u00e9t\u00e9 de Demain. Universit\u00e9 de Bourgogne Facult\u00e9 des Sciences du Sport UFR Staps, 7-10 juin.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Ouvrages :\u00a0 Bayle Emmanuel, Chappelet Jean-Loup, Fran\u00e7ois Aur\u00e9lien et Maltese Lionel, Sport &amp; RSE : vers un management responsable, Editions De Boeck, 212 pages, D\u00e9cembre 2011. Maltese, Lionel et Danglade, Jean-Philippe, Marketing du sport et \u00e9v\u00e9nementiel sportif, Dunod, 226 pages,&#8230; <a class=\"more-link\" href=\"https:\/\/lionelmaltese.fr\/?page_id=67\">Continue Reading &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":23,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-67","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages\/67","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=67"}],"version-history":[{"count":17,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages\/67\/revisions"}],"predecessor-version":[{"id":3191,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages\/67\/revisions\/3191"}],"up":[{"embeddable":true,"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=\/wp\/v2\/pages\/23"}],"wp:attachment":[{"href":"https:\/\/lionelmaltese.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=67"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}